Viennese coffee roaster Julius Meinl has launched its second Sustainability Report, revealing how the company will further its contributions to combat the climate crisis.
Julius Meinl’s Global Sustainability Manager Marianne Witt says the Sustainability Report presents how it continues to grow – together.
“In partnership with our suppliers and customers, we have been able to continue to drive our sustainability activities further and are committed to support coffee farmer families enabling economic empowerment and education for future generations,” she says.
The Report details how the company plans to evolve its business practices by setting new sustainability targets based on social responsibility and climate action.
These new targets include developing guidelines for sustainable green coffee procurement by 2022 and increasing its certified product portfolio in the retail and HoReCa (hotel, restaurant and café) industry over the next few years to mitigate climate impact.
Targets also include extending the company’s tea product group in all future sustainability reporting to include data and information on the environmental and social impacts along the tea value chain, and manufacturing 100 per cent of capsules in the organisation’s extensive retail portfolio using biodegradable materials for household composting by 2022.
Central to the premium coffee roaster’s sustainability pledge is the ambition to ‘grow together’ from farmer families through to the final consumer.
The company says this includes initiating several civic projects such as the Colombian Heritage Program to support economic empowerment for farmer families and supporting all staff throughout the pandemic and appointing their first Global Sustainability Manager.
The coffee brand adds that this also includes investing in robust scientific analysis of the entire coffee value chain to drive a long-term collaborative stakeholder strategy as well as progressing its global sourcing of compostable coffee-to-go cups and lids made of bagasse.
To view the Report, click here.