Exhibitor and visitor registration is now open for the 2023 World of Coffee trade show in the United Arab Emirates from 11 to 13 January 2023.
World of Coffee Dubai returns to the Middle East for its second edition with Guatemala, represented by brand Guatemalan Coffees, as this year’s official Portrait Country.
Taking place at the Dubai World Trade Center, the event is organised by DXB Live in collaboration with the Specialty Coffee Association (SCA) and the volunteer leaders of SCA UAE Chapter.
“It is our pleasure to partner with DXB Live, to set up this international exhibition, specialised in the coffee industry worldwide, which is ever-increasing in prominence according to the indicators and data,” says SCA CEO Yannis Apostolopoulos.
“We are confident that the coffee industry in the Gulf region, the Middle East and North Africa will witness unprecedented momentum in the coming years. The exhibition will create tremendous business opportunities and support the coffee trade in all countries of the region, which enjoy safety and economic stability.”
The event follows the success of the first-ever World of Coffee Dubai, which saw more than 7000 coffee professionals from across the region and beyond gather for the event tailored for UAE’s coffee businesses and those who wish to break into the Middle East’s emerging coffee industry; connecting coffee producers, manufacturers, retailers, traders, and the broader industry.
“By organising such specialised trade fairs, Dubai continues to create new business opportunities and increase areas of cooperation between specialists and experts in all sectors and is constantly working to provide a dynamic environment for work and life,” says DXB Live Senior Vice President Khalid Al Hammadi.
DXB Live and the SCA announced the signing of an agreement to hold the exhibition for a period of five years in the region after the great success of World of Coffee Dubai 2022, which was held in conjunction with Expo 2020 Dubai, at the Dubai Exhibition Center.
For more information, visit the World of Coffee Dubai website.