Registration has opened for The Caffe Culture Show 2012, as the organisers announce a number of new initiatives for this year's event. Taking place on 16 to 17 May 2012 at Olympia, London, the Caffè Culture Show has undertaken an extensive review of what exhibitors and visitors are looking to achieve from their attendance and has further developed the show to meet their specific needs, event organisers announced in a press release. “We pride ourselves on being a completely business focussed and highly targeted event for the industry’s leading brands,” says Event Director, Elliot Gard. “We are here to deliver results for exhibiting companies, in terms of providing a professional and effective environment in which they can promote and sell their products to the right volume and calibre of visitors. Likewise, we promise to offer visitors access to innovative products and inspirational ideas that they can take back to their businesses.” The show will enjoy a makeover for 2012, with an extension in the number of free seminars and demonstrations, offering in-depth and practical advice on all aspects of running a café bar, tea room or coffee shop. Event organisers say that the new program will mean even greater numbers will gain access to free advice and support from leading industry experts. The show will also see the addition of a new live stage where a host of interactive sessions and workshops will give business owners, managers and baristas inspiration and practical ideas to help transform their food and beverage offering. This year’s show will see over 200 leading suppliers exhibit their products and services. The show will also welcome a number of new exhibitors including Viaggi, Nestle’s award-winning premium barista beverage system; first time UK exhibitor, Tea Scent, who produce 100 per cent natural, hand-picked Taiwanese tea; niche point of sale and display manufacturer Norman Pendred; and luxury cookie supplier, Galete. For a full exhibitor list, visit <<www.caffecultureshow.com/exhibitorlist>> Visit http://www.caffecultureshow.com/register to register for a free trade pass. For more information, visit <<www.caffecultureshow.com>>
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