Registration is now open for the first World Coffee Leaders Forum, taking place in conjunction with the Seoul Int'l Café Show at the Coex Conference Centre, Hall E, on 23 November 2012. The event is among Asia’s first coffee-focused forums dealing with market, environmental and sustainability issues. Approximately 700 attendees from around the world are expected to attend the inaugural event. Speakers and attendees will include representatives from coffee organisations and associations from around the world, including Brazil, Colombia, Costa Rica, Dominican Republic, El Savador, Ethiopia, Honduras, Japan, Kenya, Korea, Peru, Rwanda, and the United States. “Asian market growth represents a big part of the world coffee market,” organisers said in a statement. “In addition to established markets such as Japan – the third biggest coffee consuming country in the world – Korea is an attractive emerging market, while China offers incredible potential. Vietnam and Indonesia are huge exporting countries that also present opportunities as consumers.” Organisers note that economic development in Asia is showing vast opportunities for market growth. As such, the aim of the World Coffee Leaders Forum will be to discuss emerging trends and create a proposed blueprint for the global coffee industry, outlining the responsibilities of Asian countries. The event will see presenters discuss environmental issues, sustainable development and other session themes. For registration information visit www.wclforum.org.
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