Starbucks opens in Trinidad and Tobago

Starbucks has announced plans to open its first location in Trinidad and Tobago in 2016, representing the company’s 16th market in the Latin America and Caribbean region. Starbucks stores in Trinidad and Tobago will be exclusively owned and operated by Prestige Holdings Limited (PHL), a restaurant management company in the Caribbean, which operates the KFC, Pizza Hut, TGI Friday’s, and Subway brands in the region. “We are pleased to be working with Starbucks and look forward to leveraging our expertise and knowledge of the market to deliver the Starbucks Experience to customers in Trinidad and Tobago,” said Charles Pashley, Chief Executive Officer of Prestige Holdings Limited. “Like Starbucks, we are committed to creating moments of connection for our valued customers by delivering a fantastic retail experience, high-quality products and world class operations.” Since launching the brand in Latin America, Starbucks has grown to over 940 stores across 15 markets, 14 of which are operated by its trusted licensing partners. In the Caribbean, Starbucks licensees currently operate 33 stores across Aruba, the Bahamas, Curacao, and Puerto Rico, making Trinidad and Tobago its fifth market in the Caribbean region. “We see continued opportunities for growth in the Caribbean and collaborating with partners like Prestige Holdings is helping us leverage their proven market capabilities to create even greater value for both our customers and partners,” Ricardo Rico, Starbucks Vice President for Latin America Operations.

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