Victoria Arduino acquires British distributor

Simonelli Group has announced the acquisition of its historic partner in England, VA Machinery, turning it into a London branch office for the Victoria Arduino brand.

The group says that, in the past years, VA Machinery profoundly contributed to the growth of the brand and diffusion of its coffee machines in England.

With the acquisition, it says Victoria Arduino will be even closer to one of the most important markets for specialty coffee. The new office will serve as a “brand reference point” for all of England, and a place ready to welcome new and upcoming trends.

The new branch office is based at 36 Tanner St. Bermondsey, London SE1 3LD.

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