Wega to exhibit at leading out-of-home food and beverage show Internorga

Wega Coffee Machines will be presenting its professional quality espresso coffee machines at Internorga from the 8 – 13 March 2013, at the Hamburg Messe fairgrounds in the heart of Hamburg. Internorga is a showcase of out-of-home food and beverage solutions that first premiered in 1921. Attendance for Internorga 2013 is fully booked, with more than 1200 exhibitors offering a busy schedule of collateral events focusing  on innovation and advancements. The event's Future Award is given for the best trends in sustainable products. Internorga will also stage the 32nd International Foodservice Forum, an international conference dedicated to professional food service, with more than 1500 guests from all over the world. “Internorga is a cross-border vehicle for innovative references and it's no coincidence that it's one of the most important events on our international calendar,” said Raffaele Dell'Acqua, Wega Export Area Manager, in a statement. “Wega in particular will be a star in one of the fair's directionally themed initiatives, the 'Coffee Route', a walking display route supported by a specifically created  mobile app which – associated with the Drink route – will guide visitors through a world of offers and products correlated with the coffee market.” Five Wega models will be on display at the company's space  at stand 200 – pavilion B2. This will include the WegaConcept, in its total black version complete with auto steamer, and the new Sphera in its white, electronic version, equipped with a LED illuminated work space. Completing the range of products presented at the expo will be the MiniNova Classic, the Vela Vintage in its electric chrome version and the sand-coloured Atlas with LED illumination.

Leave a Reply

Send this to a friend