Wilbur Curtis Company promotes Bryan Morford to CEO

Wilbur Curtis Company, beverage systems manufacturer, has named Bryan Morford as the company's new Chief Executive Officer. Starting with Wilbur Curtis in 2002, Morford held several key positions, most recently Chief Operating Officer and was previously Director of Sales and Senior VP of Sales Operations. In February 2019, Wilbur Curtis became part of Scandinavian English Bank (SEB) Professional Americas, joining Schaerer and WMF brands. In his new role, Morford will report to Ray Peden, President of SEB Professional Americas. Founded in 1941, Wilber Curtis Company produces a digital coffee brewing system, crafting single cups of brewing for high volume operations.