World of Coffee and Tea to debut in Bangkok

The inaugural World of Coffee & Tea 2014, will be staged in Bangkok, Thailand, from 21 – 25 May 2014. As one of the three specialised events of Thaifex – World of Food Asia, it will feature a comprehensive spectrum of coffee and tea expertise, with an exhibition to showcase a wide-range of products, equipment and services from more than 100 suppliers around the world, and educational programs for knowledge-sharing. The inaugural edition of World of Coffee & Tea has already garnered strong support, both locally and internationally. A line-up of key coffee industry players will be present, including Italasia, representing premium coffee brand “Illy”; Espressoman, displaying Sanremo coffee machines including the new Opera coffee machine; K2, a leading distributor of coffee machines and related equipment in Thailand; Boncafe (Thailand) with cutting-edge products such as the new Una Automatic, a coffee capsule system cremesso that delivers top quality coffee with the press of a single button. Visitors can also expect strong local participation from Thailand and international exhibitors from China, Japan, Indonesia, India, Italy, Korea and Malaysia. The Roasters’ Choice Award, which took place at Thaifex – World of Food Asia in 2013, will return this year as one of the main highlights at the World of Coffee & Tea 2014. This is the second year the competition is organized in partnership with the Barista Association of Thailand. Following its success last year, the judging panel in 2014 will once again be made up of a strong cast of international coffee experts. They will judge up to 20 participants from Southeast Asia. At the World of Coffee & Tea 2014, trainings, certification programs and education will play a pivotal role. The Specialty Coffee Association of Europe (SCAE) will introduce its well-established education program, providing a practical focus on all aspects of the specialty coffee sector, from roasting through to running a coffee shop. Participants can enroll in the Roasting and Green Bean modules conducted by SCAE and receive certification recognised globally by governments and international organisations. The Boncafe academy, run by professional trainers and coffee expert with more than 10 years barista experiences and guaranteed by the Swiss Culinary Company in Switzerland will also feature its training programs.

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