J.M. Smucker, JDE Peet’s announce liquid coffee partnership

JM Smucker JDE Peet's

The J.M. Smucker Co and JDE Peet’s have announced a strategic partnership, which will see JDE Peet’s support the Smucker Away From Home liquid coffee business with product development, production, and foodservice equipment innovation.

“We are excited to partner with The J.M. Smucker Co to offer liquid coffee products to their North American customers. Our proprietary liquid coffee system efficiently delivers large quantities of premium coffee in a hygienic manner, making it the perfect solution for hospitals, universities, hotels, conference centres, and many other out-of-home customers,” says Satya Menard, Global President, Out-of-home for JDE Peet’s.

In a related decision, The J.M. Smucker Co plans to close and pursue a sale of its Suffolk, Virginia, production facility in the spring of calendar year 2022.

“We are excited by the promise this partnership holds for our Away From Home liquid coffee business,” says John Brase, Chief Operating Officer of The J.M. Smucker Co.

“The agreement will allow us to more aggressively pursue liquid coffee innovation opportunities that will enhance current customer solutions and drive category growth.”

The J.M. Smucker Co says this partnership does not impact its retail coffee business.

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