Melitta Professional will be showcasing its solutions for three key target markets at the upcoming Host Milano 2025 tradeshow in Italy.
The machine manufacturer and solutions provider will display its latest technologies for the convenience store and petrol station segment of the North American market, the quick service restaurant segment of the Asian market, and the bakery segment of the European market.
The decision to highlight key growth sectors in significant regions has been made to illustrate how crucial it is to be able to support a range of industries in the out-of-home markets.
In addition to its three-region focus, Melitta will also be hosting an Espresso Sensory Lab which will guide guests on how different recipe parameters influence the taste and profile of an espresso during preparation with the new Melitta Cafina CT8plus fully automatic coffee machine.
“Guests experience and understand how recipe, extraction, and sensory perception are interrelated,” says Melitta Professional Product Manager Coffee André Eirmann.
“They can see, smell, and taste – this enhances the taste experience and makes the sensory perception tangible.”
Finally, Melitta Professional will also be showcasing its expanded range of Italian coffees from its sister company, Caffè Corsini.
The addition of the Caffè Corsini Special (65 per cent Arabica and 35 per cent Robusta), Caffè Corsini Dolce Vita (25 per cent Arabica and 75 per cent Robusta), and Caffè Corsini Buon Giorno (100 per cent Robusta) has broadened Melitta’s range of the coffee brand to five different varieties.
Melitta Professional will be situated in Hall 12, Stand E04-F07 at Host Milano 2025, which takes place from 17 to 21 October.
