Starbucks is celebrating 20 years of retail presence in Peru by announcing that three of its stores are now certified under the company’s Greener Stores framework.
“Together with our long-term business partner Delosi, we are tremendously proud to be celebrating 20 years of fostering moments of connection over coffee in Peru,” says Starbucks Latin America and Caribbean President Tom Ferguson. “As we look ahead to the future, we will continue to prioritize supporting our partners, elevating the customer experience, honoring our coffee heritage, and protecting the planet we share.”
Among the newly certified stores is the newly constructed Frutales location in Lima’s La Molina district, which will open its doors to the public 14 August.
Through the Greener Stores program, the company aims to reduce global carbon emissions, water usage and waste west to landfills by 50 per cent by 2030.
“With this initiative, we seek to push ourselves to be better and motivate other industry players to join in our commitment to sustainability, accelerating the transformation of retail towards stores with less environmental impact,” says Starbucks Peru Brand Manager Cristel Delgado. “Greener Stores reflect Starbucks efforts to put sustainability at the center of our operations and business.”
The three certified stores follow the Starbucks Greener Store framework though a more efficient use of resources, such as 100 per cent LED interior and exterior lighting, grease interceptors, and utilising electricity instead of natural gas.
Starbucks currently has 90 Greener Stores across 16 markets in Latin America, as well as 3500 stores globally in its goal to reach 10,000 by 2025.
Starbucks has been sourcing high-quality coffee from Peru since the company’s founding in 1971. On 27 June the brand unveiled Starbucks Perú Mujeres de Junín – the first Peruvian coffee grown and developed exclusively by women – to celebrate Starbucks’ 20 anniversary in the market. Inspired by Pachamama, or ‘Earth Mother’, this single-origin coffee represents the essence of the mountains, valleys, and biodiversity of Peru’s Central Highlands. The medium-roast coffee was cultivated by a group of over 130 women-farmers, part of a larger producer association known as “Caniari,” located in the Junín region of Central Peru. It will be available in Peru – and 20 markets across the region – until 21 August.
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